Playing to Win
by A.G. Lafley
Mentioned once across 1 show · first heard Mar 2026 on My First Million.
The general take
David Placek speaks positively about Roger Martin's work, particularly his book "New Ways to Think," citing Martin's close consulting relationship with former Procter & Gamble president A.G. Lafley as evidence of his credibility in marketing strategy. The quote gets cut off before Placek can fully develop his thoughts on Martin's books, but the context suggests he views Martin as a respected voice in business thinking.
About
The proven playbook for winning—now updated with a new foreword and two bonus HBR articles. Strategy is not complex. But it is hard. It's hard because it forces people and organizations to make specific choices about their future—something few companies do well. In this contemporary business classic, now with a foreword by former Harvard Business Review editor in chief Adi Ignatius and insightful articles from HBR, two of today's most respected business thinkers explain what strategy is for, how to think about it, and how to get it done. And they use one of the most successful corporate turnarounds of the past century, which they achieved together, to prove their point. A.G.
Who said what
David Placek👍 Recommends
…recommending books to read for mastering marketing and positioning
“And the third, from a marketing standpoint, I like reading the books by Roger Martin. He wrote a book called New Ways to Think. Um, I am familiar with him because we've done so much work at Procter & Gamble and he, you know, I don't know if he still is, but he, he was a very close consultant to A.G. Lafley, who was, you know, one of their great presidents. And, uh, he's, he's written two or three books, one of them with Lafley, which is called Playing to Win.”
My First Million — This guy names billion dollar brands for a living, here’s his exact 3-step formula.at 55:34
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