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Shoe Dog

Shoe Dog

by Phil Knight

Mentioned once across 1 show · first heard Feb 2026 on My First Million.

entrepreneursbiographybusiness history
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The general take

Sam Parr finds Shoe Dog a compelling introduction to Phil Knight's relentlessness as a founder, respecting how he kept pushing through the early years. He notes the book covers only Nike's first decade, so it's a focused look at the company's origins rather than Knight's full story.

About

In this instant and tenacious New York Times bestseller, Nike founder and board chairman Phil Knight “offers a rare and revealing look at the notoriously media-shy man behind the swoosh” ( Booklist , starred review), illuminating his company’s early days as an intrepid start-up and its evolution into one of the world’s most iconic, game-changing, and profitable brands. Bill Gates named Shoe Dog one of his five favorite books of the year and called it “an amazing tale, a refreshingly honest reminder of what the path to business success really looks like. It’s a messy, perilous, and chaotic journey, riddled with mistakes, endless struggles, and sacrifice. Phil Knight opens up in ways few CEOs are willing to do.”

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