
King Oscar sardines
King Oscar
Mentioned once across 1 show · first heard Mar 2026 on IMO with Michelle Obama and Craig Robinson.
The general take
Craig Robinson is particular about his sardine brand and specifically insists on King Oscar, refusing substitutes at the grocery store. He counts sardines among a select few items he's really picky about, suggesting he sees King Oscar as the clear choice in its category.
About
DELICIOUS PEPPER FLAVOR: These gourmet quality, small brisling sardines are wild caught in Norway's cold coastal waters, lightly smoked, and hand-packed in top-grade extra virgin olive oil and a bold blend of whole and cracked peppercorns. · HIGHLY NUTRITIOUS: Our sardines in olive oil are high in protein and feature heart-healthy omega-3s plus vitamins, and minerals. With 14 grams of protein and only 1 gram of carbs per can, they're perfect for keto, paleo, and Mediterranean diets. · PREMIUM QUALITY SINCE 1902: These premium brisling sardines are tiny sardines from Norway’s pristine, icy fjords and coastal waters. We catch smaller fish for the best taste and texture, naturally wood smoked, and hand-packed to ensure quality. · CONVENIENT & VERSATILE: With an easy-open, ring pull lid, you can enjoy these lightly smoked, canned sardines in extra virgin olive oil at home or on-the-go.
Who said what

Craig Robinson👍 Recommends
…discussing specific grocery preferences when using delivery service
“There's a few items that I am really picky about at the grocery store. I like my sardines, but I want King Oscar sardines only. I don't want any substitutes.”
IMO with Michelle Obama and Craig Robinson — One Year of IMO with Michelle and Craigat 10:12
Listener reviews
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