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Emily Falk

Guest on Hidden Brain

Emily Falk is a psychologist and neuroscientist who studies behavior change, persuasion, and how ideas and behaviors spread. She is a Professor of Communication, Psychology, Marketing, and Operations, Information and Decisions at the University of Pennsylvania, where she serves as Vice Dean of the Annenberg School for Communication and directs the Communication Neuroscience Lab and the Climate Communication Division of the Annenberg Public Policy Center.

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